I am honored to serve on the Board of Pacicific Seafood, the largest, vertically integrated seafood company in North America.

They are a model company for implementing our Passionate Performance engagement concepts deep into their organization, and they have a great culture and impressive business results to show for it!

This engagement model is based on six human needs (three intellectual and three emotional).  It has been applied worldwide across different generations, cultures and industries since 2004 and has been translated into nine languages.

Thanks to Michael Dunning, top notch Training and Development Manager at Pacific Seafood, this video succinctly highlights the anatomy of Passionate Performance.

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Learn more in this rapid-read book.